Crunchr raises series A with Nationale-Nederlanden as lead investor
Dutch Insurer Nationale-Nederlanden Group (NN Group) has joined Crunchr as strategic partner and lead investor in a series A funding round. The existing shareholders, Randstad Innovation Fund and Focus Orange Holding have participated again in this round. Technology scale-up Crunchr will use the proceeds to strengthen its leading market position in people analytics and workforce planning in Europe and open-up for worldwide expansion.
NN Group will add Crunchr’s intelligent cloud solutions to its offering. By offering tooling for better workforce decisions to its clients, NN Group intends to strengthen its position as business partner. The decision to partner with Crunchr is in line with NN Group’s strategy to build partnerships and invest in technology and analytics that will help to improve the offering to clients.
HR advisory firm Focus Orange developed Crunchr for its advisory practice and introduced it in the market in the spring of 2015, with Randstad as one of the launching customers. Crunchr was awarded Cool Vendor in HR by Gartner, as one of five companies worldwide. Randstad Innovation Fund (RIF) invested in Crunchr in the seed round later that year.
Ilonka Jankovich, venture partner RIF and board member Crunchr: “It is very satisfying to see a tech start-up develop into a European market leader in people analytics within two years. Crunchr has already attracted large multinational clients and continues to grow rapidly. We are excited to support their next development phase.”
Crunchr will accelerate development of its workforce analytics platform to stay in the forefront of a rapidly growing market, says founder and CEO Dirk Jonker.
“We have big plans with the product and want to expand our market position. Our investors allow us to do both. We are thrilled to have RIF and NN Group on board as investors and strategic partners to support our efforts.”