Posted by Crunchr ● Apr 25, 2017 9:11:00 AM

Kantar TNS & Crunchr take deep dive in employee engagement

Focus Orange's workforce reporting and people analytics solution Crunchr and survey specialist Kantar TNS have jointly developed a new functionality for in depth analysis of engagement surveys. The platform relates the employee responses to their position or division of the organisation, to provide in depth insights on engagement among specific groups or sections of the workforce.

“We can help a company to localise engagement, interactively and in real time”, says Dirk Jonker, founding partner of Focus Orange and managing director of Crunchr. “Our analytics tool answers questions about engagement among new entrants in the company, about the comprehension on the company’s vision among new hires, or the perception on management in the French versus a Dutch business unit. It provides answers the company can act upon.”

The new functionality provides this detailed insight while maintaining the anonymity Kantar TNS always guarantees in its surveys, says client director Henrike Bijlstra. “The clever thing is that we categorise responses in groups with certain characteristics that can never be traced back to individual employees. This way we can provide more depth in our results without any infringement on employee privacy.”

Crunchr collects, validates and consolidates people data into meaningful insights around strategic workforce planning, succession, talent management and employee preferences. Clients have a keen interest in the engagement of employees and combining its analytics capabilities with Kantar TNS proficiency in engagement surveys provided a logical fit.

The new analysis tool has proven itself in a project for a major international corporation and is available as a module of the Crunchr analytics tool and in combination with Kantar TNS surveys. Dirk Jonker: “HR should combine different people data sources in order to get a holistic understanding of how people, organisation and business performance relate, in order to make better and more reliable decisions.”

For more information, please contact:
Dirk Jonker, Founder Crunchr
T: +31 (0)20 240 2510

About Focus Orange and Crunchr

Focus Orange is specialised in innovative human capital management. The company developed Crunchr, a SaaS based workforce reporting and people analytics platform. Crunchr provides insights in organisation analytics, strategic workforce planning, succession management, talent management and employee preferences to a broad international client base. Crunchr complies with the international standards on data privacy and integrity, and is implemented within weeks without business disruption. Crunchr was recognized by Gartner as ‘Cool Vendor in Human Capital Management 2015’, received funding from the Randstad Innovation Fund and entered an alliance with the PwC People in Deals practice in the US and European market. Crunchr is founder of the People Analytics Consortium, a science driven, non-profit vehicle with TU Delft, VU, UvA and leading companies to design, perform and publish fundamental research in People Analytics.

About Kantar and Kantar TNS

Kantar TNS sees employees as the key to good customer experience. Through employee engagement programs we support our clients in building high performance organisations. Through HR & People Analytics by Crunchr relevant context can be added to employee engagement insights. This way our clients can interpret our strategic advice and put it into action even better.

Kantar TNS is one of the world’s largest research agencies with experts in over 90 countries. With expertise in innovation, brand and communication, shopper activation and customer relationships we help our clients identify, optimise and activate the moments that matter to drive growth for their business. We are part of Kantar, one of the world’s leading data, insight and consultancy companies. Working together across the whole spectrum of research and consulting disciplines, its specialist brands, employing 30,000 people, provide inspirational insights and business strategies for clients in 100 countries. Kantar is part of WPP and its services are employed by over half of the Fortune Top 500 companies.

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Topics: Press Release